As agents, most of our members focus on property and casualty insurance. They handle the needs of their clients in both personal lines and commercial lines. There are a handful of agents who currently “round-out” the accounts by offering life insurance type products to their clients. Should your agency be offering these products as well? My recommendation is that yes, your agency should be able to offer these products. That said, I recommend this with a bit of caution. Offering life insurance products can bring about some challenges and PIIAC is here to help.